9 Reasons To Use Scanova’s QR Code Generator for your Print-Media Campaigns

Are you planning to create QR Codes? Many businesses (small, medium, and large) use them widely for various use cases. 

These use cases can be promotional such as marketing campaigns and even operational like inventory management.

And the good news is that QR Codes can fit into any of them very well. But to get started, you’d need a QR Code generator that offers you appropriate content categories, data protection, and a lot more!

If you simply start with a Google search, you’ll find many great options to choose from. While doing so, you came across the Scanova QR Code generator and you probably want to know if it’s worth going ahead with it.

To help clear things up, here are nine reasons why Scanova can be the right fit for your use case:

1. Quality standards for data security

When you use a QR Code generator, you need to share some data with it. This data includes your contact information such as name and email, the content you add to the QR Code, campaign analytics, etc.

So, you would want your service provider to offer you promising standards for data security. While this is important for everyone, it’s especially sought after by big companies and enterprises.

To assure you of strict quality standards, Scanova comes with GDPR compliance. In addition, the company is also 27001:2013 certified. Both these certifications mean that you need not worry about data security measures while working with this service provider.

2. Multiple content categories

A QR Code can help share much more than just text and numbers with your audience. For example, you can share images, documents, web links, landing pages, forms, and any sort of digital content with them.

All you need is a QR Code generator that offers appropriate content categories. And with Scanova, you get content categories suited for any use case easily.

3. Custom design feature

QR Codes aren’t like the traditional barcodes that need to be black and white in color. QR Codes are rather loved by brands due to their design customizability.

In fact, by adding design to them, you can make them look branded to your business. With Scanova, you get two design options to add to design your QR Codes.

The first is Custom Logo Design. Using this design category, you can add colors and logos to your QR Code. You can even add color to the QR Code’s background or even make it transparent. There’s just one thing you must take care of.

When you add colors to the QR Code, make sure they have high contrast with the background. This helps scanners easily differentiate between the two. 

To poor color contrasts, it becomes tough for scanners to differentiate between the QR Code and its background. As a result, its scannability takes a hit.

The second alternative is Custom Background Design. It allows you to add an image to the QR Code background. You can think of it as your QR Code being superimposed on a picture. However, to maintain scannability, you can’t add color to the QR Code here.

Note that in both the design options, you can even change the pattern of both QR Code’s eyes and data modules.

4. Advanced features to make the most of your campaign

Scanova also comes with many advanced features to maximize your campaign success. While there are many of them, let’s discuss a couple of the most important ones here:

a. Scan tracking: You can track your QR Code’s performance via scan tracking. This means you can see how many people picked their devices to scan your QR Codes, which device they used, its operating system, location, etc.

With all this data, you can not only see how your campaign performed but also how you can further improve it.

b. Password protection: Did you know that QR Codes can be password protected? Yes, with Scanova, you can add a password to them if the use case needs

With this feature, the end-users need to enter the password after scanning the QR Code. Only after they do it, they can access the encoded content. This feature is leveraged by customers who need to share private business reports and other documents with authorized personnel only.

c. Event tracking: This goes a step ahead of scan tracking. With event tracking, you can see what the end-users do after scanning the QR Code. For example, do they click on the Register for Event button or not

d. Exact GPS location tracking: Besides the broad geographical location (country, state, and city), Scanova helps you track the exact GPS location of the end-users

5. Excellent customer support 

Customer support is paramount for every SaaS tool. It helps you learn the best way to use the tool that’s only digitally along with resolving your problem in case of technical glitches.

Hence, Scanova offers 24-hour customer support. In fact, their support services are what many customers really like about them besides their extensive list of functional capabilities.

6. Bulk operations to save time

If you need multiple QR Codes, creating them one by one will take a lot of time and effort. For such use cases, Scanova also offers bulk generation services.

With these, customers just need to upload a spreadsheet with data to be added to QR Codes. Once done, they can add design to the entire batch, make payment, and download the QR Codes.

7. Multi-layer account security

With increasing instances of password breaches, multi-factor authentication has become the need of the hour. And Scanova offers the same to all its customers.

You can set multi-factor authentication to make sure your account is always protected. So, besides adding a password for your account, you can also choose from one of the following:

a. Email: It helps you get an authentication code on your email

b. Authenticator: With it, you get the authentication code on the Authenticator app

8. Multi-user access

This one is pretty helpful if you run multiple campaigns and would like your team to help. Rather than sharing your account credentials with them, you can add them as users to your account.

What’s even better is that you can control their level of access too. Depending on the actions you’d like them to take, you can choose from the following levels of access:

• Viewer
• Manager 
• Administrator

9. Enterprise ready

For enterprise customers, Scanova offers a suite of features using which you can manage and deploy the campaigns easily.

Some of these (such as multi-user access, bulk operations, etc.) have been discussed already. In addition, you get many perks to make your work easier and scalable.

For example, you can assign tags to each QR Code you create. These tags can help you filter the QR Codes when you need them for, say, analytics.

You can restrict the invited users to access QR Codes based on tags. That means only authorised users get access to chosen QR Codes.

While this is just one many other features (such as white labeling, policy compliance, and custom script), make Scanova a sound choice for enterprises.

These are the top nine reasons that Scanova QR Code generator makes a great choice. In case you still feel unsure, you can get in touch with their support team to help clear all your doubts and concerns.