The Most Popular Entertainment Options in Argentine Society

Amid the digital age, most of the activities routinely carried out by the Argentine population in their spare time are closely related to the Internet. In fact, according to recent statistics, it is pointed out that Argentina is the fifth country in Latin America whose population spends the most time being connected to the network. Specifically, it is established that, on average, a user spends an average of nine hours a day on one of the existing smart devices.

In fact, according to the surveys that are often carried out among citizens, a third points out that the main use it gives is to work and study. This means, in turn, that the remaining time is devoted mostly to leisure and entertainment, with activities that stand out above others in the number of followers, such as social networks, instant messaging, or audiovisual consumption.

The three most popular activities

Social networks have become one of the most popular leisure practices in the digital field. It is estimated that 34 million Argentines are present in them and that more than 85% of the population has an account open on at least one of the platforms dedicated to it. At the moment, at the head of the ranking of the most used applications are Facebook and Instagram, followed by the specialized ones TikTok and Twitter. Depending on the type of content you want to make, one or the other will fit better.

Although it is not the most popular activity in terms of dedication time, instant messaging is in the number of users. It is estimated that more than 95% of the country’s population has an account on applications such as WhatsApp or Facebook Messenger. These are the natural substitutes for text messages and allow, as long as one has an internet connection, to communicate with loved ones no matter where they are. Never before has it been so easy to establish communications.

One of the trends that seem to have no end is the consumption of audiovisual content through streaming platforms. There are dozens of options on the net and all of them present a wide catalog of series, films, and documentaries available to the user with a single click and available on any device. Among the most popular, Netflix continues to lead the ranking, despite the fall experienced in 2022, followed by Disney Plus, HBO Max, and Flow. More than 93% of Argentines have access to one of these popular platforms.

Pure entertainment

Another of the activities that are very popular in Argentine lands is online gaming. It is common for a user to be registered in a betting house game and to practice any of the activities that it proposes. Apart from the popular sports forecasts, they also offer the chance to practice online roulette, one of the many slot machine settings, or the most popular card games such as blackjack.

Although it is related to the youngest, electronic sports have entered with force in Argentina. Many users venture year after year into the mode of competing online in the most popular video games. A national organization has even been created to bring order to this phenomenon and there are many recent examples of players from the country who are making themselves known internationally, such as Nicolas Miozzi or Florencia Ferrer.

It is more than demonstrated with what has been seen previously that entertainment is the sector that registers the most traffic on the network. Millions of users bet on purely digital activities to get out of their routines and, most of them, do it through their cell phones. At the moment, social networks continue to be the favorites for Argentines, followed by instant messaging, audiovisual platforms, and the gaming industry.